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Setting a vision: how an impact-driven pharmaceutical company prioritizes sustainability (Part 2)

Consumers are more educated than ever and are looking for transparency in product marketing and labelling. In this episode of “10 Billion Reasons”, Tony Sorenson, Founder and Impact Ambassador of 75Pharma and Bailey Risteen, BASF Pharma Solutions Global Sustainability Manager discuss how consumers are driving companies to provide clarity in their marketing materials even utilizing 3rd party verification.

In this episode of “10 Billion Reasons”, Krizia Karry sits down with Bailey Risteen, BASF Pharma Solutions Global Sustainability Manager, and Tony Sorenson, Founder and Impact Ambassador of 75Pharma, to discuss what consumers are looking for in regards to transparency in claims and product labelling.

Speakers

Krizia

Krizia Karry
Head of Global Technical Marketing, BASF Pharma Solutions

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Risteen headshot 2022

Bailey Risteen
Pharma Solutions Global Sustainability Manager

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Tony Sorensen

Tony Sorensen
Founder and Impact Ambassador, 75Pharma

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